1. Your team will select a market they wish to target and develop an 8-day itinerary that would serve its particular needs and interests. Good salespeople research their clients as well as the product they wish to sell them so you will need to give some thought to the types of people who make-up your market segment.
2. Once you know more about your potential clients, conduct research and construct an itinerary that will appeal to their interests. Your itinerary must include detailed descriptions for each day of the trip, including travel arrangements on Day 1 and Day 8. You can find more information about your itinerario here:
Requirements for your itinerario: Download Itinerario requirements
Example of first few days of itinerario: Download Itinerary Example
3. You will make a presentation to your Spanish-speaking Board of Directors and perhaps even some market research groups composed of people similar to those who you are targeting. Since your job is on the line, your presentation will be in the best format as decided upon by your team to convince the board that this itinerary should be offered in the company's new fiscal year.